I think, therefore I am.

Ideas are the spark of creativity, but action is the fuel. While in university I dreamed up a project so vividly, it felt real—until someone else brought it to life first. So I thought and tweaked the approach.

I work.

As a creative lead with eight years of copywriting experience, I've worked with agencies and recently in tech, where I simplify complex ideas into creative campaigns that help, cheer, educate. And win awards.

I play.

Music started as a tool for working with commercial composers but has become my sanctuary, providing both meditation and occasional acclaim.

I try.

Curiosity leads me to constantly try new things, whether it's running an online thrift store, programming a cheering bot, or crafting the perfect jerky recipe.